extraordinary
brands for
everyday life.

The best brands thrive in the rhythm of daily life — in stores, on shelves, in kitchens, in gym bags, in noisy cafes, on Sunday morning breakfast tables. They cut through the noise and stay memorable and relevant.

The best brands know that strong products alone aren’t enough. They know a distinct voice and memorable visuals are essential for success on the shelf - today and tomorrow.

Brand strategy
that is distinct

Brand identity
built to excite

Packaging design
that sells on sight

Design systems
build for growth

Midweek Studio offers 360° branding and packaging for FMCG and lifestyle brands across Europe, structured around what your brand requires to succeed.

Pia Bennedsen with short wavy brown hair and glasses looks friendly into the camera wearing a black sweater and gold jewelry, sitting near a window.

hej, lets do 

something‍ ‍
great!

I'm Pia, the founder of Midweek Studio. I spent the last fourteen years developing and implementing brands and packaging for the food and lifestyle industries. In total over 5,000 SKUs, 50 brands, 40 countries.

With Midweek Studio, I've built a lean, responsive studio, backed by a network of art directors, copywriters, photographers, and final artworkers, curated to the needs of each project.

Have a brand that deserves more attention?

call or message on +49 151 23 96 44 79